Google confirmed to the international Search Engine community that it had updated its Penguin algorithm Google Penguin targets websites that are deemed to contain Spammy Links, especially those sites that do not conform to Google’s guidelines about linking.
Some companies have experienced major changes in Google search results as a direct result of the new Penguin 3.0 update. However, Google has yet to release details on the estimated percentage impact of Penguin 3.0 on organic search results.
This latest Penguin release is one of the most anticipated algorithm updates in Google’s history, some webmasters have been desperately waiting for this update for over a year. The online community has been quite anxious because of the way Penguin works. If a website is affected by Penguin, even if a website is adjusted in order to comply with Penguin, it can take until the following update to confirm their true effect.
How Will My Website Be Affected?
Websites affected by the previous version of Penguin in October 2013 have been monitored for over 12 months in order to confirm the effectiveness of such actions as removing Spammy Links. As usually, trial and error will prevail until further updates appear, however, some adjustments will have an almost instant impact.
These movements may be as an indirect result of the new Google Penguin update. This is because if Penguin causes a wide range of links to be ignored, those previously effective dubious quality links no longer pass as positive or creditable, as they once may have done.
Websites that gained from these fake votes or links, as Google regards them, lose credibility thus potentially visibility, even though they were not directly penalised by Google Penguin.
Google has suggested that with the latest version of Penguin, it will have a new system that will enable updates to be implemented more frequently.
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