Google webmaster is a software package that allows website developers to check indexing status of websites within the Google search engine and is used in optimisation for checking the visibility and performance.
Google are openly reporting that the Webmaster Tool bug may falsely report a sharp decline in indexed pages and website performance.
Webmasters and marketers have noted a bug in the new “Google Search Console” (Webmaster Tools) that shows huge declines in the number of indexed pages displayed in its Google sitemaps reports.
Don’t worry this is not just your site - there has been a noticeable decline in in reported traffic and globally hundreds of thousands of websites have been affected since early July 2015.
Google is actively working on a fix for the bug, so no need to panic if you’ve seen a recent decline in your index count in this month.
It is just a Google reporting glitch and does not affect your traffic or rankings within Google.
Back in 2012, online searches from Smart Phones and Tablets exceeded those of Desktop devices, therefore more business owners deployed mobile devices where traditionally they would have used PCs and Laptops. Many Internet Marketers automatically came to the conclusion that they needed to present to a changing audience who are always on the move.
Mobile-responsive website are now regarded as 'Best Practice' by Google. Read more about how your company can avoid 'Mobilegeddon'...
As Smart Phone and tablet use rapidly increases, so does the importance of mobile friendly websites. Smart Phones and Tablets have changed not only the approach to the look and functionality of current website design, it has changed the approach to online marketing.
When your company appears on a Google search, a prominent, positive review is guaranteed to help you stand out from the crowd. For example if you were to search for “Birmingham web design agency” and two companies appear, company A has 0 reviews but company B has 3 five star reviews, you would be more inclined to go with the latter due to the positive feedback that is displayed.