At SEO Nuts, our copywriting experts understand the important role website copy plays in business growth. As well as including important keywords that will help your website get found by search engines, the words on your website also ensure visiting prospects receive the important information they need to start their journey towards becoming a customer.
Having worked so hard to get visitors to your website, it’s important that your website copy provides enough relevant information to keep them interested in your business. That’s why our copywriters invest time researching your business, the marketplace and your competitors to skilfully get the right messages in the right places. Whilst it’s important to incorporate some industry keywords in the website copy to help the site be found, our copywriters understand that the words must still read well for your business benefits to be easily understood.
Good website copy should create interest and encourage the reader to take action, whether that’s to find out more, make a purchase, book a ticket or pick up the phone. Your website copy needs to convey key messages and benefits that appeal to the target audience and take them one step closer to engagement.
We do research into customer sectors and industries to enable us to write well-informed copy.
We produce expertly-written, jargon-free copy to inform and educate site visitors about your products and services.
We will build in keywords to ensure your site copy is searchable but not at the detriment of readability.