Google Shopping (formerly Google Product Listing Ads) is powered by Google Ads and the Google Merchant Center. The latter is where your product feed resides, which includes the details of all your products organised in a Google-friendly way. Google Ads contains your actual shopping campaigns, and is where you’ll set your budget, manage your bids, make adjustments based on performance and view reports. SEO Nuts will set up and manage your Google Shopping campaigns and provide you with the data you need to succeed.
Getting a Google Shopping feed up and running correctly can be quite a technical process. It can be quite time consuming to ensure that your performance is reaching its optimum potential. At SEO Nuts, we’ll assist you in getting the best out of your Google Shopping campaigns – helping you move towards an optimised product feed and an increased conversion rate.
As a certified Google Partner, SEO Nuts has specialists at its disposal to ensure your Google Shopping campaigns are fully optimised and are working for you and your business.
We strategically optimise the product content in your feed to satisfy Google’s requirements and the needs of the consumer.
Well-managed bidding is vital to your success in Google Shopping. We will analyse your products and USPs to develop a tailored bidding strategy.
We’ll provide you with detailed, trackable data regarding the demographic interested in your products.